Our Jewellery Guides

Your Jewellery Journey, Expertly Guided

At ba.sg, we believe every jewellery decision should be made with confidence and clarity. Founded by a GIA Gemologist and NUS Science graduate, our team combines academic expertise with practical insights - to help you make choices that are both meaningful and informed.

1-to-1 Gemologist Consultations

Receive personalised, expert advice tailored to your needs:

  • On-Site Consultations
    Visit our showroom for a one-on-one session:
    Monday to Friday: 12 PM – 8 PM
    Saturday: 12 PM – 3 PM
  • Zoom Consultations
    Enjoy a private virtual session from the comfort of home:
    Weekdays at 3 PM

To book a private session, click here to chat with us on WhatsApp.

Learn Anytime with Our Video Library

Explore our expert-led videos to guide your jewellery journey:

  • How to choose the perfect engagement ring
  • Understanding the 4Cs and 8Cs of diamonds
  • Natural vs. lab-grown diamonds
  • Gold prices, trends, and investment tips
  • Coloured diamonds vs. coloured gemstones
  • How to clean and care for your jewellery

Visit our YouTube Channel to start learning now.

Differences between Colored Diamonds and Colored Gemstones

How to Clean a Diamond Ring at Home